Kraft Foods has reached its Reduced Packaging Goals 2 Years Early
by AlwaysGreen - February 3rd, 2010. Tagged as: Buying Green, Global Green, Green Business, Green Buying, Green Living, Pollution, Solid Waste Reduction.Fortune 500 companies continue to listen to their consumers and even reach their environmental impact reduction goals early.
Global food company Kraft Foods has recently announced that the company has reached its reduced packaging materials goal 2 years early.
In 2005 Kraft Foods announced multiple initiatives that would be enacted to reduce the company’s environmental impact. One of the initiatives involved reducing the amount of packaging material used on the company’s products.
At the end of 2009, the company has reported that they have reduced packaging by 150 million pounds and reached their goal 2 years early. This reduction in packaging translates into multiple areas of impact reduction from the energy needed to manufacture the packaging to transportation to solid waste reductions in landfills.
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